01focus
The role grew out of the product
I did not start with a plan to become a CTO. I grew up inside West Point, passing through its gate guards as part of everyday life, then worked alongside engineers at technology startups as creative lead and CMO. I was building Countercult around a problem I understood from cultural work: people, places, knowledge and opportunities were difficult to find and connect. As the product took shape, the work moved from experience design into data, APIs, software and engineering decisions. I stayed close to those layers because they determine what the product can actually do.